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Posts by Stephen Spry

Filezilla - Free FTP Software - Tutorial

April 28, 2008

If you’re going to be doing anything online with web servers, you need to know how to use FTP software to transfer files between your computer and your web server.
Filezilla is free FTP (File Transfer Protocol) program which is fairly simple to operate because it uses a “drag and drop” approach to transfer files.
This video […]

Essential WordPress 2.5 Basic Configurations - Video Tutorial

April 24, 2008

Once you’ve installed WordPress 2.5, there are some essential changes you really MUST make to your basic setup. This second video tutorial in my new series outlines these essential changes you must make which reflect some security and SEO (Search Engine Optimisation) considerations…

Duration: 9min 40 secs - File size: 12.1MB (opens in new window)
Video Summary:Settings/General […]

Installing Wordpress - Video Tutorial

April 23, 2008

There’s no doubt in my mind that WordPress is an excellent content management system! It makes looking after your site so easy… and has excellent built in features that can really take you to the next level with your marketing!
And.. considering it is a FREE application, and is probably already available on your cPanel based […]

Get With The (OnLine Video Marketing) Program

April 23, 2008

I’ve been a little engrossed over the last few days… experimenting with something I know I MUST get my head around… and that’s using video to enhance my online marketing!
Why? Well… it’s just the way it is
It’s the way the Internet is going, and if you aren’t keeping up with it… well you’re […]

Up For A Challenge? Starts Monday April 21!

April 19, 2008

I always get excited by live learning events, and this one is no exception!
This Monday, April 21, Derek Gehl reckons he’s going to be able to build a profitable web site from scratch in only four days, and you can watch over his shoulder as he does it!
Now if you don’t know Derek, he’s not […]

Redirecting and Cloaking URLs - Easily!

April 18, 2008

One of the most popular and most used URL shortening/cloaking services on the Internet has to be TinyURL.com.
Simply, they shorten long URLs (or web addresses) so they’ll “fit” better into emails.
Another popular use is to “cloak” or hide affiliate links from your visitor, so only the tinyurl.com address and the ending address will be visible […]

“Officially” One Month Old - What’s Happened?

April 18, 2008

Wow… how time flies!
It’s already been one month since the “official” launch of the OnLine Marketing Fundamentals web site, with NO big fanfare, NO paid promotion, NO big list and NO JV partners to tell the world…
What’s happened in that time?
What “behind the scenes” stats can I reveal to you?
What revelations have I discovered?
What strategies […]

Know Thy Neighbours

April 16, 2008

The vast majority of people use web hosting services which are shared with hundreds of other web sites.
As explained in Web Site Hosting 101 this can create problems for you if one of your “neighbours” on that shared computer does stupid or bad things!
So it’s probably a very good idea to get to know your […]

Got A ReallyLongDomainName.com?

April 14, 2008

The problems with having a really long domain name, are: they take forever to type
making typos can send you to the wrong place
aren’t easy to remember
look STUPID in email marketing when the links wrap to several lines, and
when using keywords in your file names, the link can become even longerer!
For example, […]

Monetisation Through Advertising - Getting Started Online - Part 6

April 14, 2008

In Part 5 of this series I implored you to make building a list your number one objective in your web site monetisation strategy.
Building a list implies follow-up marketing with your prospects and earning money from the highly profitable “back-end” (or hidden from the general public) communications you make.
But before we get to the “back-end”, […]

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